Amplifying anti-racism through web design

What is colorism? All around the world, Eurocentric standards are treated as the aspirational model for how a person should look and behave.

The Color Complex is a research initiative that delves into this pervasive and complex issue, and especially how it affects women of color.

Services

Digital Design
Branding

Designing the Homepage as a model, we created graphic tools to punch up their imagery and unite their messaging in a cohesive style: a newsprint photo treatment to convey the gravity of the issue, and a bold type and color system to give a sense of urgency. The team could then re-purpose our visual system to build out the remainder of the website.

Learn more about the process →

Hi, I’m Ernesto, founder of Malagon.

For 18 years, I’ve worked with growth-stage organizations solving meaningful challenges. Every project gets my direct attention—strategic clarity and creative direction without agency overhead. 

Ready to talk about where you’re headed?

LinkedIn / Email / 512–766–7619

©2O26 . Malagon . Made in Austin